Currently, the logistics industry is facing increasingly fierce competition and sustained pressure on freight rates, and truck drivers are increasingly eager for efficient, reliable, and fuel-efficient wealth-creation tools.
Deeply understanding user needs and after six years of refinement, Dongfeng Commercial Vehicle launched its new platform heavy-duty truck — DFCV KH, aiming to become truck drivers’ “never-stopping wealth-creation partner”.
In mid-March, the DFCV KH Launch Appreciation Conference themed “Steed Galloping, Intelligence Starting a New Journey” was grandly held in five major logistics hub cities: Shijiazhuang, Jining, Chengdu, Zhengzhou, and Yinchuan, attracting over 1,000 truck drivers to participate enthusiastically.
At the conference, Dongfeng Commercial Vehicle grandly announced the prices of two DFCV KL models: the DDi13 600-horsepower version starts at ¥346,600, and the 580-horsepower gas version starts at ¥426,600, with sincere and surprising prices.
It is reported that the price of the DFCV KH 630-horsepower model will be officially announced at the Yinchuan station on March 22, which is highly anticipated.
New Solutions Debut, Six Core Values Lead a New Journey of Wealth Creation
This event is not only the debut of a new car, but also an in-depth display of a comprehensive wealth-creation solution.
At the appreciation conference, the product manager professionally interpreted the core values of the DFCV KH.
With a new design, super powerful performance, comfortable space, intelligent safety, smart connectivity, and optimal TCO, the new car comprehensively upgrades the user experience and redefines the new standard for heavy-duty trucks.
In terms of appearance, the new car integrates the Eastern aesthetic design of “Dragon Speed, Dragon Glory, and Dragon Shield”:
- The “Dragon Speed” design reduces the drag coefficient to 0.396;
- The “Dragon Glory” brings a new lighting design, with a high and low beam irradiation distance of up to 319 meters, enhancing night recognition and safety;
- The “Dragon Shield” integrated front mask, bumper, and electronically unlocked front hood combine safety and practicality, creating a reliable and tough image.
In terms of space, the cab interior space reaches 11.67 m³, leading the industry.
It has a super large storage space of 1,111 L, and the sleeper area is equipped with a standard 1-meter-wide lower bunk and the industry’s largest 1.54 m² upper bunk.
The in-cab noise at idle is ≤45 dB, creating a quiet, convenient, and comfortable environment.
At the same time, it is equipped with SPA-level ergonomic seats, a wide-range adjustable steering wheel, and full-surround curtains, combining driving comfort and living privacy.
In terms of power, the vehicle is equipped with an integrated powertrain consisting of a Cummins Z15N engine and an Endurant AMT transmission, with a maximum output of 630 horsepower and a minimum specific gas consumption of only 176 g/kWh, balancing strong performance and ultra-low energy consumption, easily coping with various complex road conditions.
It adopts a Dana rear axle, which is light in weight, oil-tight, and features 2.16 ultra-small speed ratio technology, ensuring high transmission efficiency, efficient, reliable, and economical operation.
In terms of safety, the body adopts a high-strength cage structure with a 71% high-strength steel ratio, leading the industry by a wide margin.
At the same time, it can be equipped with industry-leading active and passive intelligent safety assistance systems such as AEBS, ESC, FCWS, DMS, and AVM, which improve driving safety through real-time monitoring, early warning, and intelligent intervention.
In terms of smart connectivity, the 6th-generation intelligent connectivity platform supports remote data diagnosis, fleet management, and OTA upgrades, and integrates a customized voice system from iFLYTEK, making operations more efficient.
It also takes the industry’s lead in launching the “One Car, One Manual” based on AI large models, making it more convenient for users to use, maintain, and service the vehicle.
In terms of TCO, the application of more than 200 lightweight technologies, frame powder coating process, and layered wiring layout effectively improve load-carrying capacity and reliable durability.
The integrated solution for ultra-long maintenance cycle and consistent maintenance intervals covers the entire life cycle of “purchase, use, management, and replacement”, providing customers with integrated support of “cost reduction, efficiency improvement, and comfort”.
Hot On-Site Signings, User Word-of-Mouth Confirms Product Strength
The highly competitive product value, combined with the sincere ordering policies and prices, ignited the on-site customers’ enthusiasm for purchasing cars.
At each station, customers signed contracts actively.
Up to now, 1,253 orders have been achieved, achieving a “good start” in the market, fully confirming the market recognition and appeal of Dongfeng Commercial Vehicle’s new heavy-duty truck products.
At the event, the organizer also held a grand delivery ceremony for the ordering users, presenting the golden key symbolizing wealth and trust and exclusive ordering gifts to the customer representatives, marking the official entry of the product into actual operating scenarios and helping customers start a new wealth-creation journey.
A truck driver with more than ten years of driving experience sighed after test-driving: “I have been running long distances for more than ten years and have always trusted Dongfeng for its durability and reliability! Today, after test-driving the DFCV KH, I found its power is responsive, and driving is particularly comfortable, which completely exceeded my expectations. This is the good car we want!”
Immersive Experience and Solid Service, Making Reliability Accessible
In addition to the high-performance products, Dongfeng Commercial Vehicle also thoughtfully launched the “8+4” exclusive rights and interests package for car buyers:
- 8 basic rights and interests include free first maintenance, free upgrade, quick repair service, and maintenance purchase gifts;
- 4 special rights and interests include lifetime warranty, repair only without replacement, free on-site service, and gifts for car purchase.
It builds a full-cycle service guarantee system from car purchase, use to maintenance, eliminating users’ worries and escorting their operations.
At the same time, to allow truck drivers to deeply perceive the product strength, the outer field of the event set up a display car experience area and a test drive area.
Through close observation of the display cars and personal test drives, truck drivers truly felt the ultimate experience of the vehicle in terms of power performance, overall smoothness, in-cab noise at idle, and driving comfort, as well as the convenience and care of the humanized design in the cab.
In addition, the event site also designed a variety of interactive mini-games, bringing everyone an appreciation conference full of experience.
Deeply rooted in users, driving the future of logistics with reliability, and helping users win through products.
This five-city joint appreciation conference is not only a concentrated display of the product strength of the Dongfeng Tianlong KH, but also an in-depth practice of Dongfeng Commercial Vehicle’s deep cultivation of the market, listening to and responding to user needs.
Facing the ever-changing market environment, Dongfeng Commercial Vehicle has always adhered to customer-centricity, continuously providing users with beyond-expectation solutions and wealth-creation tools through technological innovation and reliable quality upgrading.
The launch of the new DFCV KH is not only the release of a new car, but also a new starting point for Dongfeng to move forward hand in hand with truck drivers to create win-win results.
In the future, Dongfeng will continue to practice its brand commitment of “Everything Comes from Reliability”, and be the most reliable partner on users’ career path with more reliable products and more intimate services, helping users move forward steadily on the road of wealth creation.
